CEO of Natural Capitalism Solutions and co-founder of the Rocky Mountain Institute, Hunter Lovins sits down with Betsy to talk about writing Climate Protection Manuals for cities, Richard Branson’s $25 million challenge, and how the business case for climate change is simply a matter of supply and demand: "There’s so much money to be made and saved through behaving responsibly towards the planet, that business is now one of the leading exponents of sustainability. This is no longer philanthropy, or environmental activism. This is good business."
PART ONE (11 min) PART TWO (7 min)
Category Archives: Green Biz
Hunter Lovins & Natural Capitalism
- Thursday, 15 February 2007 17:56
- Written by William Craven
- 0 Comments
A Carbon Neutral Super Bowl?
- Friday, 26 January 2007 22:10
- Written by William Craven
- 0 Comments
NFL Director of Environmental Programs (take a moment to let that sink in) Jack Groh tells Betsy how the league of grunts and gridiron are going to offset the carbon emissions of one of the biggest consumer spectacles in the world. Betsy wonders if mentioning that fact during the game might make a bigger difference than anything that they themselves might do. LISTEN (11 min)
Joel Makower on Dell Computers
- Monday, 22 January 2007 23:01
- Written by William Craven
- 0 Comments
Joel Makower of GreenBiz.com sits down with Betsy to chat about Michael Dell’s emerging ‘green gene’, and the ‘race to the top’ that many of the world’s largest computer companies are engaged in. He also champions the E-Peat Green Computer Standards. LISTEN (12 min)
Joel Makower on Carbon Offsets
- Thursday, 21 December 2006 19:29
- Written by William Craven
- 0 Comments
Carbon Neutral was 2006’s word of the year (no seriously, it was), and Joel Makower explains why carbon offsets are a good idea, and why simply reducing consumption probably trumps trading sins for halos. LISTEN (12 min)
Joel Makower’s Wal-Mart Obsession
- Monday, 18 December 2006 19:30
- Written by William Craven
- 1 Comment
When GreenBiz.com’s Joel Makower is hot to talk about something, you know that you’re about to hear a thoughtful analysis of global green business trends. When we invited Joel over to the studio last week, what did he tell us? "I’ve become fascinated with Wal-Mart. The conversations taking place in Bentonville, Arkansas right now are like none I’ve ever heard before." LISTEN (8 min)