Is bottled water "the greatest hoax ever perpetrated on the American people." Corporate Accountability International‘s Ashley Schaeffer tells Betsy that not only is the bottled water (owned by Coca-Cola, Pepsi, and Nestle) nearly identical to the water in your sink, and not only are they somehow convincing us to pay as much for water as we do for oil, but the prevalence of bottled water contributes to the undermining of the concept of water as a universal human right. There are people all over the world who are already paying the price, and emerging global conflicts over water bode ill for the future.

To change course, and to reassert the primacy of water in the lives of every human on Earth, each one of us needs to start thinking outside the bottle. LISTEN (9 min)